Hunter Fan Hangman Display

Hunter Fan challenged SMS to improve an expensive ceiling fan fixture they supplied to several big box and independent hardware stores. The display was used to suspend a ceiling fan over an endcap to showcase a special order catalog. SMS value-engineered the display and improved the design of the catalog counter, so the entire display could be shipped, unassembled via standard carrier. As a result, SMS reduced Hunter’s total cost of ownership to a sixth of what it was originally.